How To Make Money With Banner Advertising On Your Site
 

Internet marketing experts tend to go back and forth on the effectiveness of banner advertising all the while entrepreneurs are making good money with this marketing tactic.  And, it’s still a reliable way to make money on your website.  Here are a few ideas on how to make money with banner advertising on your website.

#1  Sell ad space.  One of the easiest ways to make money with banner advertising on your website is to sell ad space.  The rates you charge will depend largely on the amount of traffic you have and the size of the space. Even if you do not have a tremendous amount of traffic just yet, it may make sense to place banner ads on your website so that when your traffic volume increases you don’t have to redesign your website to make room for ads, which brings us to the number two way to make money with banner advertising.

#2  Affiliate ads.  If you plan on eventually selling ad space on your website you can make great use of the space with banner ads for affiliate products or services.  You can join an affiliate network and sign up to represent relevant and complimentary companies on your website.  The networks will provide the banner link code for you and all you have to do is put it into your website.  You’ll make money every time someone clicks through from your ad to the affiliate company and makes a purchase.  

#3  Join a banner network.  A banner network is the third popular option to make money on your website with banner ads.  They work by introducing a middleman, or middle woman, so to speak who inserts relevant banner ads on your website in a pre-designated space. They sell banner ads to advertisers and pay for displaying the ads on your website.  You’re not getting paid per click or per sale but rather for space on your website and you don’t have to go through the hassle of selling ad space yourself, someone else does it for you.  


With any banner advertising setup you’ll want to make sure the location of your banner advertisements is prominent enough that people will want to pay you to place their ad.  You’ll also want to make sure they look good on your website, lined up and in proportion to each other.  And you’ll want to make sure if you’re selling advertising space on your site that there’s an information link that’s easy to find.  Continue to work to increase your website traffic and you can increase your advertising rates.

Banner advertisements are still a great way to promote a product or service and they’re an excellent way for website owners to make a profit.
